Post by account_disabled on Mar 6, 2024 2:25:53 GMT -5
If you enter the Google search engine and search for the word “business”, the results will be abundant, however, this is defined as “any activity, occupation or work that is carried out to obtain an economic benefit by offering goods or services.”
Currently there are all types of businesses and the United Nations (UN) is targeting those that adopt Corporate Social Responsibility (CSR) as a model to carry them out.
The Global Compact and its role with companies
The UN carries out many actions together with Chile Mobile Number List the United Nations Global Compact, and today businesses and companies are more responsible by adopting the ten universal principles , from supporting the protection of human rights, the environment and even working against corruption.
When different corporations align their practices with such an important organization, they manage to cause a positive impact not only in the communities, but with all their stakeholders , and they can help solve humanity's problems, and make a company a good business.
If companies want to be responsible and direct these efforts to more people, they must demonstrate their actions and make their CSR visible .
One of the sectors that also seeks to involve responsible companies to communicate their good practices, precisely in these times of uncertainty, is academia.
Anáhuac University: key to responsible business communication
Given the uncertain times we are experiencing due to the COVID-19 pandemic, the Faculty of Social Responsibility of the Anáhuac University opens the dialogue with a series of free virtual conferences from the perspective of CSR.
The theme of these communication spaces is how the health emergency has made us change our daily lives and the way we adapt to it. The cycle consists of four conferences by experts on topics that will help businessmen, entrepreneurs and students of said subject . Check each one of them and their schedules so you don't miss them!
The second virtual conference titled New Business Models in the Face of the Changing Times, took place in recent days. This was taught by Maestro Gustavo Pérez Berlanga who serves as director of Social Responsibility of Grupo Restaurantero Gigante and is a professor at the Anáhuac University.
In this virtual conference, the expert provided a broad overview of social responsibility in Mexico and how companies should activate it in the face of the changing times that are taking place due to the pandemic generated by COVID-19. Here we tell you the new ways of adaptation in business!
New business models today
Due to the situation we are experiencing, if companies want to be responsible and innovative they will have to face new challenges and opt for new business models.
What do we mean by new business models? Very easy! All companies must adapt to meet the needs that customers require , and to this end they must generate new products or services to reach all markets.
Lessons to understand new business models
In the virtual conference, the CSR expert stated that the following lessons should be taken into account that will help entrepreneurs and business leaders adapt to the new normal.
1. Innovation in products and services
You must be creative and innovate in the products and services you offer, many businesses have begun to do this and now offer their customers take-out service in technological applications, home delivery service or to pick up at the branch.
Due to the health emergency, Restaurantes Toks provided its home delivery services and even offered its customers half-kilo and kilo dishes. This did not happen before the pandemic.
On the other hand, Shake Shack, another of the restaurants that belongs to Grupo Restaurantero Gigante, sought to innovate during this contingency and invite you to make your own hamburger, a different idea but one that caught the attention of many customers on social networks.
2. Adaptation to change
Adaptation is crucial for all people, we have had restriction measures for three months when going out on the streets. If you have a business, you must adapt to the new normal and implement protocols and new rules for working.
When the new rules are in place, they must be clear to collaborators and clients, so that they are also informed and take preventive measures. For example, at Toks Restaurants, they already have the necessary and adaptation measures for the reopening of the branches.
3. Stakeholder involvement
Stakeholders or interest groups are crucial for businesses, which is why they must be involved and know about the actions that your company or business is carrying out.
For example, the free video conferences of the Anáhuac University are a space to publicize the new ways of working in companies, with first-hand information and how they are coping with the situation.
4. Communicate actions
Now more than ever it is important to communicate the good actions of small and large businesses, but we must also talk about cases of failure so that they are taken as experience.
In the case of Toks, this type of spaces between academia and companies generates a special bond with all people. Communication is an essential element and if accurate messages are built in conjunction with the three major spheres of social responsibility (social, environmental, economic), businesses will function correctly.
Currently there are all types of businesses and the United Nations (UN) is targeting those that adopt Corporate Social Responsibility (CSR) as a model to carry them out.
The Global Compact and its role with companies
The UN carries out many actions together with Chile Mobile Number List the United Nations Global Compact, and today businesses and companies are more responsible by adopting the ten universal principles , from supporting the protection of human rights, the environment and even working against corruption.
When different corporations align their practices with such an important organization, they manage to cause a positive impact not only in the communities, but with all their stakeholders , and they can help solve humanity's problems, and make a company a good business.
If companies want to be responsible and direct these efforts to more people, they must demonstrate their actions and make their CSR visible .
One of the sectors that also seeks to involve responsible companies to communicate their good practices, precisely in these times of uncertainty, is academia.
Anáhuac University: key to responsible business communication
Given the uncertain times we are experiencing due to the COVID-19 pandemic, the Faculty of Social Responsibility of the Anáhuac University opens the dialogue with a series of free virtual conferences from the perspective of CSR.
The theme of these communication spaces is how the health emergency has made us change our daily lives and the way we adapt to it. The cycle consists of four conferences by experts on topics that will help businessmen, entrepreneurs and students of said subject . Check each one of them and their schedules so you don't miss them!
The second virtual conference titled New Business Models in the Face of the Changing Times, took place in recent days. This was taught by Maestro Gustavo Pérez Berlanga who serves as director of Social Responsibility of Grupo Restaurantero Gigante and is a professor at the Anáhuac University.
In this virtual conference, the expert provided a broad overview of social responsibility in Mexico and how companies should activate it in the face of the changing times that are taking place due to the pandemic generated by COVID-19. Here we tell you the new ways of adaptation in business!
New business models today
Due to the situation we are experiencing, if companies want to be responsible and innovative they will have to face new challenges and opt for new business models.
What do we mean by new business models? Very easy! All companies must adapt to meet the needs that customers require , and to this end they must generate new products or services to reach all markets.
Lessons to understand new business models
In the virtual conference, the CSR expert stated that the following lessons should be taken into account that will help entrepreneurs and business leaders adapt to the new normal.
1. Innovation in products and services
You must be creative and innovate in the products and services you offer, many businesses have begun to do this and now offer their customers take-out service in technological applications, home delivery service or to pick up at the branch.
Due to the health emergency, Restaurantes Toks provided its home delivery services and even offered its customers half-kilo and kilo dishes. This did not happen before the pandemic.
On the other hand, Shake Shack, another of the restaurants that belongs to Grupo Restaurantero Gigante, sought to innovate during this contingency and invite you to make your own hamburger, a different idea but one that caught the attention of many customers on social networks.
2. Adaptation to change
Adaptation is crucial for all people, we have had restriction measures for three months when going out on the streets. If you have a business, you must adapt to the new normal and implement protocols and new rules for working.
When the new rules are in place, they must be clear to collaborators and clients, so that they are also informed and take preventive measures. For example, at Toks Restaurants, they already have the necessary and adaptation measures for the reopening of the branches.
3. Stakeholder involvement
Stakeholders or interest groups are crucial for businesses, which is why they must be involved and know about the actions that your company or business is carrying out.
For example, the free video conferences of the Anáhuac University are a space to publicize the new ways of working in companies, with first-hand information and how they are coping with the situation.
4. Communicate actions
Now more than ever it is important to communicate the good actions of small and large businesses, but we must also talk about cases of failure so that they are taken as experience.
In the case of Toks, this type of spaces between academia and companies generates a special bond with all people. Communication is an essential element and if accurate messages are built in conjunction with the three major spheres of social responsibility (social, environmental, economic), businesses will function correctly.